Connor Clark

Key Takeaways: Promoting an event successfully requires more than posting a few reminders and hoping people show up. It demands a strategic, multi-channel marketing plan built around timing, data, and audience behavior.  Whether you’re organizing a concert, fundraiser, conference, or community festival, effective event promotion helps you reach the right people, build momentum, and convert … Read more

Key Takeaways: Booking an artist for an event can feel a little like chasing a moving spotlight. It’s exciting, high-energy, but sometimes confusing if you’re not sure where to start. Whether you’re planning a corporate gathering, a festival, a fundraiser, or an intimate celebration, securing the right performer can elevate the entire experience.  From setting … Read more

Key Takeaways: Organizing a live event requires thorough risk management to protect attendees, staff, and your organization.  A comprehensive event risk management checklist guides organizers through potential hazards, from crowd control and technical failures to weather disruptions and financial exposures. Implementing a structured plan not only ensures safety but also enhances attendee satisfaction, reduces insurance … Read more

Introduction: The Local Concert Comeback Small venues are thriving again, from intimate jazz clubs to indie rock basements and charity showcases. However, for organizers, success depends not only on the music but also on selecting the right ticketing platform. If you’re running small venue concerts and considering which venue is the right one for your … Read more

If you’re a local event organizer — running anything from concerts and festivals to comedy nights or charity galas — choosing the right ticketing platform for local events can make or break your success. Between confusing pricing tiers, high fees, and limited access to audiences, many organizers struggle to find a ticketing company for events … Read more